Friends or Foes: Telecoms operators and OTTs

Research STL Partners conducted in partnership with Openet provides irrefutable evidence that telecoms operators have the assets available to enable a two-sided business model with Over-the-Top (OTT) application and service providers, but innovation is in danger by analysis paralysis and risk adverse culture among operators.

View this webinar to hear the results of this research:

• Which telecoms assets do third-parties (and operators) most value?
• What are the existing examples and potentially use cases of operators adding value to third-parties?
• What is preventing operators from moving faster?
• Why are operators caught in a prisoner’s dilemma?
• What do they need to do to be successful?

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Providing Service Plans for Families and Children: Creating a Competitive Differentiator

Operators can improve the adoption of their services and win new customers by developing service plans aimed at families that provide a personalized experience and meets parents’ concerns about childrens’ mobile usage. Recent research indicates that parents should be concerned about how children use their mobiles. Openet commissioned research with leading consumer research agency, Harris Interactive, to examine how teenagers use their mobile phones and the internet. The results found that cyberbullying and mis-use of mobiles is alarmingly high and existing parental rules about safe mobile phone usage are largely ineffective as there is little or no enforcement.

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Monetizing the CSP Cloud

Communications service providers (CSPs) have a once in a generation opportunity to expand their service portfolios, market presence and penetration, and enhance their value to customers with differentiated public cloud services. Join IBM, Openet, and IDC for a live virtual event to learn how CSPs can differentiate and monetize their cloud offerings to help rapidly achieve commercial success by changing the cloud services game. Come hear strategies that CSPs can leverage to capitalize on unique cloud opportunities.

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Engaging the Subscriber: More than self-care; personalized on device controls and purchases

The experience of how subscribers buy, consume, and stay informed of their usage for their mobile services matters. The mobile operator experience is significantly enhanced by putting the power of select B/OSS capabilities in the hands of the subscriber. This webinar discusses the role of a new interaction layer, the Subscriber Engagement Engine, in enabling subscribers to directly interact with and personalize their mobile services on the device.

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Pricing and Charging – What do Customers Want and What Can Operators do About it?

Drawing on consumer research and operator case studies this webinar examines what customers want from telecoms pricing and charging and looks at what operators can do to meets customers’ needs and deliver profitability.

• Understand what customers want from telecoms pricing and charging
• The move towards customer centric pricing and charging
• Learn from case studies on how operators are delivering customer value through innovative pricing and charging

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Monetization Through Personalization in a Multi-Screen World

During this 60-minute Webcast, you'll learn from the experts how to leverage multi-screen video technology to craft more personalized and even a la carte services for existing and new subscribers, including how to package bundles of select TV shows, movies and videos for PC, laptop, tablet and/or smartphone consumption. You’ll also take away the secrets of how content/video providers build and sell integrated advertising campaigns around their multi-platform offerings and develop more targeted commercials for which they can charge higher ad rates.

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Service personalization opens window of opportunity for CSPs

Join Openet and Telesperience as they go over results from an exclusive survey of over 63 global CSPs to discover the status of personalization initiatives within the industry and the inhibiting factors. You will come away with a comprehensive view and understanding of :

• Goals mapped to personalization targets
• The differences between operational, commercial and customer goals
• Differences in view between product marketing, product management and IT departments
• Whether or not CSPs are able to deliver against the personalization strategies they have
• Differences between regions

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Media Monetization and Video Optimization - the Role of PCC

Data traffic growth is exploding, driven by bandwidth intensive applications, with video forecast to grow to 66% of all traffic by 2015*. This traffic surge threatens to wipe out data profits. Optimization technology can manage traffic more efficiently, but it does not link growth to revenues. This webinar discusses the role of Policy and Charging Control to:

• Create new revenue streams from video and other media
• Use Quality of Service to differentiate offerings, by media type and plan
• Add subscriber intelligence to traffic management strategies

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Subscriber Optimised Charging: Providing the Business Foundation for 4G Services

This webinar looks at innovative charging use cases and opportunities for service providers to generate new revenues from new 4G services and increase revenues from existing 3G offers by combining charging with policy management. Topics discussed include:

• Subscriber Optimised Charging: Convergent, Personalised and Dynamic – using context and real time triggers
• Integrating charging and policy management to help to monetize OTT services
• Using subscriber optimised charging to enhance the customer 4G experience and increase loyalty

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Delivering Opportunities from Personalization

This Webinar provides:

• A mapping of goals to personalization targets
• An organizational analysis – to discover the differences in view between product marketing & management and IT departments
• A capabilities analysis – to understand whether CSPs are able to deliver against the personalization strategies they have
• A regional analysis – to discover the differences between regions

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Growing Revenues with Coordinated Policy Management and Charging

With IP data, content, and video services central to operators’ growth strategies, coordination of policy management and charging capabilities is now critical to success. Challenges facing operators include billing inflexibility, resource-hungry applications, and an increasing number of over-the-top services. In highly competitive markets, service providers must profitably manage data traffic growth.

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Maximising Revenue from Pre-Paid. Using Real-time Charging to Drive Innovation and Loyalty

Service providers need to be more creative in how they market their services to effectively sell to pre-paid customers. Real-time charging is one of the systems best placed to enable this creativity. It provides the flexibility and agility required to run innovative promotions, roll-out dynamic bundles and build customer loyalty.

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Tackling RAN Congestion with Predicitve Congestion Management

While data revenues power the growth of mobile operators’ businesses, RAN Congestion is on the rise as network spending can’t keep pace with the rate of increase in data traffic, threatening customer satisfaction and capital expenditure budgets. View the on demand webinar

Monetizing Bandwidth

Bandwidth demands are exploding but revenues for service providers are fading. How can the communications industry give customers what they want whilst generating the income that it needs?

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Managing the Unmanageable: Monetizing and Controlling OTT Applications

As OTT applications, especially video, expand their footprint in mobile networks, operators have to be able to implement new business models and maintain profitability. This webinar will highlight the benefits of deploying an integrated DPI, policy and charging solution and present a range of use cases showing how operators can extend their service packages, improve the subscriber online experience and generate new revenue streams using usage-based charging. View the on demand webinar

Meeting the TV Everywhere Challenge

Over the past year, more than a dozen cable, telco, satellite-TV, and content providers in North America, including Comcast, Time Warner Cable, Cox, Charter, Verizon, and AT&T, have unveiled or started developing multi-screen video ventures. So the TV Everywhere era has clearly begun in the pay-TV industry. Now the big questions are how to make these initiatives work and how to turn them into big moneymakers. This Webinar will try to answer these big questions and delve into the key challenges that cable operators and other service providers must still overcome, including authentication, authorization, content licensing rights, and unproven business models. View the on demand webinar

Creating Value in the Era of Co-opetition and OTT Services

Although mobile data provides operators with a major monetization opportunity, they are still confronted with the key challenges of generating new revenue streams and avoiding irrelevancy within the value chain. New players are emerging that challenge operators on all service fronts. Even voice services, long the exclusive purview of operators, is under significant competitive threat. Attend this webinar to discover how operators can evolve their business to adapt to this new paradigm, working as an important part of the value chain even as the connection between third party providers and subscribers grows stronger. View the on demand webinar

Creative Charging: Unified Billing Opens Up New Horizons

An evolution of billing/charging platforms is becoming key to enable a next generation set of creative charging opportunities, allowing subscribers to try before they buy, rewarding sticky customers and supporting innovative offers and service bundles. This webinar will look at innovative charging use cases and opportunities for service providers to generate new revenues. View the on demand webinar

The Need for Speed, Tackling RAN Congestion

In the face of seemingly insatiable consumer demand for bandwidth, mobile operators are facing a battle to maintain an acceptable quality of service, during peak traffic periods. To address network congestion, operators have invested huge sums in capacity, but this does not always provide long-term relief, or value for money. Operators should investigate approaches that not only relieve network congestion, but increase efficiency, and meet subscribers' service expectations. View the on demand webinar

Subscriber Data Management – Benchmark Survey Analysis

Subscriber Data Management (SDM) continues to gain recognition amongst carriers as a vital approach for managing customer relationships and enhancing the end-user experience. This Webinar presents the key findings of Light Reading’s exclusive, online “Subscriber Data Management Survey” taken by more than 350 operators. The survey provides a holistic industry-wide view of SDM evaluation and deployment timelines, capex requirements, strategic relevance, and implementation complexity. In addition, these same criteria are assessed individually for fixed, cable and wireless operators to provide a more granular view of implementation preferences and readiness. View the on demand webinar

The Business Case for Policy and Charging Controls

Despite their growth and relative success in the global economy, wireless operators are leaving money on the table. They face challenges with billing inflexibility that leave customers disgruntled, limited benefits from over-the-top services, and escalating customer service costs. They also face network issues, where uncontrolled demand for data-hungry services results in network performance and capacity problems.

This webinar examines how operators can optimize network resource utilization whilst generate new revenue streams and a highly personalized experience by using Policy and Charging Controls. View the on demand webinar

Making The Three-Screen Strategy Work

As triple and quad play bundles become table-stakes for service providers, they are seeking differentiation through seamless delivery of services across all three device platforms: the PC, TV/Set-Top Box & mobile handset. The integration of the service provider’s brand, applications and services across device platforms and the ability to consume preferred content within and out-of-home environments will underscore the value of the bundle to consumers. However, to enable simple and seamless three-screen convergence, service providers will need to avoid technology pitfalls, develop a robust but flexible network and find innovative revenue models. Service providers will also need better ways of measuring and tracking who is watching those multiple screens, using new technology that enables more effective ways for network operators to gauge just who is watching what, which will directly enable revenue generation from Advanced Advertising across Three-Screens. View the on demand webinar

Subscriber Data Management: The Next Generation

Customers' data is clearly among the most valuable assets of video service providers. Yet, after many years of data-warehousing initiatives, operators are still frustrated by inconsistent, incomplete, or missing data. With the growing need for real-time data for management and operational decisions, industry-specific data models and robust data management processes have finally put a consolidated subscriber and service data architecture within the reach of service providers. This Webinar will address the latest developments in the field. View the on demand webinar

Monetizing the iPad and New Mobile Devices

With the emergence of new devices supporting Over The Air activation, including the iPad, netbooks, smartphones, or eReaders, operators are able to offer new charging plans beyond the traditional pre-paid/post-paid models. This webinar discusses the new mobile device market opportunity and how operators can make the most of it. It examines new easy-to-understand, flexible charging and payment models that operators can develop to create more revenue opportunities with the iPad and other new devices, and provide a differentiated customer experience. View the on demand webinar

Monetizing the Policy and Charging Controls (PCC) Architecture

Wireless networks are rapidly evolving and communications service providers must align their charging strategies to this. 3GPP's Policy and Charging Controls (PCC) architecture provides a blueprint for this billing evolution. This webinar examines the revenue generating capabilities of the PCC architecture, with a focus on the role of charging. View the on demand webinar

Top Policy Management Use Cases

This webinar will help you to understand an operator's top uses for Policy Management, and how it enables them to:

• Bring advanced data pricing models to market
• Protect network resources from congestion
• Deliver a differentiated and better customer experience

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Policy Control in LTE Networks

As the transition to LTE gets underway, what does it mean for the policy tools that are already being widely deployed in today’s mobile networks? This Webinar will examine the case for policy management in higher-bandwidth mobile networks, look at developments in underlying standards, and ask how mobile operators can successfully move existing policy platforms to LTE. View the on demand webinar

Maximizing Revenue from Pre-Paid: Using Real-time Charging to Drive Innovation and Loyalty

Service providers need to be more creative in the way they market their services to effectively sell to pre-paid customers. Real-time charging is one of the systems best placed to enable this creativity. It provides the flexibility and agility required to run innovative promotions, roll-out dynamic bundles and build customer loyalty. By attending this webinar you will discover:

• Emerging trends and practices for pre-paid subscribers
• Role of charging as an enabler of marketing and promotion
• Real-life use cases of innovation in promotions and bundles

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TV Everywhere - Competing in a Three-Screen World

Consumers increasingly want access to TV programs on their own timetables, at the location of their choice, and on any device. As cable operators seek to compete in an increasingly three-screen world, they are searching for ways to move video content seamlessly from TV sets to PC monitors, laptops, cell phones, and other mobile devices. But this ambitious effort requires a new level of complexity and sophistication from cable's traditional HFC architecture. Authentication, subscriber profile management, and business model innovation are to the forefront of the challenges facing operators. How can cable make the leap into the three-screen world?

Gestión de Políticas: ¿Cómo maximizar las ganancias para redes de datos móviles

Los operadores están experimentando un gran interés por parte de los consumidores y ventas de banda ancha móvil. Con esta oportunidad viene también el reto de gestionar los crecientes volúmenes de datos, y su impacto en la capacidad de la red y las ganancias. Descubra cómo la gestión de políticas y sus aplicaciones, pueden contribuir al crecimiento sostenible de ingresos basados en datos. Regístrese hoy para asistir a este seminario Web con Openet y Cisco. Haga clic aquí para acceder al Webinar